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MODEL RESEARCH INSIGHT INC

Model Research Insight Inc is a research division of MODEL Resource based in Markham, Canada. Its Director, Mr. Amitayu Basu, is the CEO and co-founder of Numr CXM and Former Director at RebusCode Informations Solutions. Amitayu is an MBA graduate from Weatherhead School of Management at Case Western Reserve University, Cleveland and has been in the CX field for the last 20 years. He has worked extensively in the US, UK and India across multiple organizations optimizing their CX initiatives. In 2018, he co-founded Numr conceptualized and laid the foundation for Numr, translating product vision into a tangible entity, leading its ascent to the pinnacle of market leadership in India within an impressively short timeframe. Prior to that, as a Director of RebusCode, Amitayu established and nurtured RebusCode from its inception, scaling from a duo to a formidable team of 75, marking a journey of unwavering vision and resilience. In his previous capacities, he has spearheaded CX programs for marquee clients including Lucent Technologies, AT&T, Sprint, AOL, Amazon, Dell, and HP, resulting in enhanced customer experiences and actionable insights, and leveraged unique CX expertise to assist market research partners in penetrating accounts previously out of reach, with particular emphasis on high-impact CX projects.

Registered Office:
77 Roxbury Street,

Markham,

Ontario - L3S3S8

Canada

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